You can target profiles and hence generate quality traffic from social media platforms.
Search engines have very little to offer to companies that don’t manage to get their websites ranking on the first page of search results. Social media too has its share of challenges but those are a little less overwhelming.
The odds are a bit more manageable compared to organic search engine optimization. There are more than two billion people on social media. There are dozens of social media platforms. How you strategize your social media outreach will determine the traffic.
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