People who are experts at persuasion tend to be seen as sleazy. However, every day, someone uses tactics of persuasion at one point or another. Persuasion can be used as a way to get a raise, land a promotion, or gain extra vacation time. It is used in regular conversations, like when you have to persuade your kids to eat their broccoli before they get dessert.
Persuasion, for some, comes naturally, and for others, it is a skill that they need to develop so they can further their career. For example, entrepreneurs who need to engage in persuasion to succeed in their business have to be able to persuade on demand.

Here’s what you’ll discover in this guide:

  • Six powerful sales triggers that will persuade people to buy from you.
  • How to use reverse psychology to get more customers to trust you.
  • Understanding Social Proof and learn how to use it to persuade.
  • Why being an authority in your industry is important for persuading customers to buy your products.
  • How to put the techniques in action to persuade more customers to know, like, and trust you.
  • And much more!


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